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The Close Care Home

Challenge

The Close Care Home are a luxury care and retirement home, with a specialist ABI unit, set in the beautiful Oxfordshire countryside. The home has recently undergone a multi-million pound refurbishment so they needed a new, luxurious brochure to show it off.

Solution

The name of the home lends itself perfectly to a concept based around "Close to..." (nature, luxury, home etc...), which we have used as a structural idea for the information in the brochure. In keeping with the luxurious feel of the home, we have created a beautifully understated Colourplan embossed and sliver foiled cover, followed by a very tactile, textured uncoated stock for the pages.