Sotheby's Institute of Art goes online

Flash Banners for Online Learning Campaign

We have created a series of flash banners to promote Sotheby's Institute of Art Online Courses. The campaign focuses on inviting the view to actively get involved and generates intrigue by posing topical questions such as "Creative visionary or pop sensation?", "Artisic endeavour, or article of commerce?" etc with accompanying images from Andy Warhol, to Damien Hirst, to Jeff Koons.

We have also designed and developed a series of campaign landing pages which will be live soon.